ESTABLISHING A
US SALES OFFICE OR SUBSIDIARY

Excerpts from Charles Klein's book Marketing to America: How non-US Companies Can Profit Selling in the US Market

Executive Recruitment and Subsidiary Establishment

Many non-US companies are setting up US sales offices and subsidiaries. Having your own US office provides control over the marketing network, leading to increased sales and customer loyalty.

Establishing such an office requires the recruitment of an experienced marketing manager and other staff.



will:
   
Work with the non-US company in developing a position description for the manager to be hired

Develop a clear search strategy, in conjunction with the exporter

Identify candidates via advertising, industry insiders, our data base of key US executives and contacting staff at other companies in your industry

Conduct initial screening and documented telephone interviews

Set up face to face interviews in the USA

Conduct background checks

Advise the exporter regarding compensation, benefits and incentives

Assist in final discussions and contract negotiations

For more on the US Marketing Manager Recruitment Process click here


OTHER SERVICES FOR COMPANIES OPENING US OFFICES - CLICK HERE

 

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